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A major obstacle to being consistently profitable for the transportation industry is to reduce their fuel costs because it is at the mercy of the oil producers and distributors worldwide. Transportation providers can’t reliably estimate their fuel costs and may have substantial difficulty adjusting their rates whenever oil prices widely fluctuate. In addition, this industry has too small of a footprint to alter the consumption of their fuel by themselves.
What to do? There are two potential solutions besides constantly altering your pricing or doing nothing.
This industry should encourage their staff, customers, and public to reduce their oil consumption by using the products offered by Artigraph Time LLC.
The industry will need to provide monetary and social incentives towards the adoption of fuel efficient vehicles and of riding on public transit. The expenditures will be worth it in the long run. The industry cannot rely solely on the government but must step up to control their financial future by having people operate fuel efficient vehicles nationwide and then worldwide.
The industry does NOT have to spend additional funds but should use their existing expenditures in a more productive and creative fashion. For example, allocate 15% of the existing budgets reserved for advertising, and marketing and use them to develop financial incentives for fuel efficiencies. Splash this program on your website, public media, and traditional media to obtain the attention of your customers and public. Ask that the recipients of these funds to agree to participate in photo ops and commendation statements. Set up monetary incentives for NEW customers who purchase your services
Setting up numerous electrical charging stations with preferred parking for your staff and sponsoring the same stations in the community with your advertising are strong positive steps. Implementing the Snapshot Survey of Your Oil Consumption on a periodic basis (annually) to measure and reward progress is a necessary and low cost process.
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